Worked on building a complete marketing funnel from traffic generation to conversion.
Combined paid ads, landing page optimization, tracking setup, and retargeting strategies to improve overall performance and maximize results.
Asif Mahmud
I`m
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EDUCATION:BSc in CSE
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UNIVERSITY:NORTH SOUTH UNIVERSITY
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RESIDENCE:Dhaka, Bangladesh
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LANGUAGE:ENGLISH, BANGLA
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EMAIL:awazzee@gmail.com
Growth System (Full Funnel)
Conversion Optimization, Digital marketing, Lead Generation, Performance Marketing
OVERVIEW
50K +
Products Sold Through Campaigns
12K+
Leads Generated
৳15–60
Cost Per Lead (CPL)
End-to-End
Funnel System Built
Full Funnel Strategy Overview
Designed and executed a complete marketing funnel starting from traffic generation to final conversion.
Focused on optimizing each stage of the funnel including audience targeting, landing page experience, lead capture, and retargeting to maximize overall performance.
Full Funnel Strategy
Overview
Designed and executed a complete marketing funnel starting from traffic generation to final conversion.
Focused on optimizing each stage of the funnel including audience targeting, landing page experience, lead capture, and retargeting to maximize overall performance.
From Traffic to Conversion: Execution & Optimization
This section highlights the complete execution process — from traffic acquisition to conversion, supported by tracking, data analysis, and continuous optimization.
Execution
& Conversion
This section highlights the complete execution process — from traffic acquisition to conversion, supported by tracking, data analysis, and continuous optimization.
Traffic Acquisition & Campaign Execution
Executed performance marketing campaigns using Meta Ads with structured audience targeting and campaign segmentation.
Focused on testing different creatives and audiences to identify high-performing segments and scale efficiently.
Lead Capture & Funnel Optimization
Designed lead capture funnels using optimized forms and landing experiences to collect high-quality leads.
Improved conversion rate by simplifying user flow and reducing friction during the submission process.
Tracking & Conversion Setup
Implemented Meta Pixel and event tracking to monitor key user actions including page views, content interaction, and lead submissions.
Used tracking data to measure campaign performance and improve decision-making.
Retargeting & Conversion Optimization
Used retargeting campaigns to re-engage users who interacted with ads or visited the website but did not convert.
Focused on high-intent audiences to improve lead quality and increase conversion rates.
Analytics & Performance Insights
Analyzed campaign performance and user behavior using Google Analytics and ad platform data.
Monitored traffic sources, user engagement, and conversion trends to continuously optimize campaign performance.
Lead Data & Performance Validation
Generated and managed lead data collected from campaigns, ensuring quality and relevance.
Analyzed lead information to understand audience behavior and improve targeting strategies.
Results & Impact
- Built a complete marketing funnel from traffic to conversion
- Generated high-quality leads through optimized campaigns
- Improved conversion rate through funnel optimization
- Reduced cost per lead using data-driven strategy
- Created a scalable system for continuous growth
